Practice Management Master Class
This distance learning online delivered master class includes all aspects of setting up and managing a hypnotherapy practice. It includes live video of the classroom teaching sessions, course notes and resources.
This master class will provide you with information and ideas to help get you started in practice as a hypnotherapist and also inform you how to build your practice ongoing, which could be one of the most difficult challenges you may face as a hypnotherapist. Learning from others who have been through these challenges will help you to overcome these and plan your growth in practice.
Topics covered include:
Building Your Practice Introduction
Fit to Practice
Ready to Practice
Preparing a practice business plan.
What am I trained in, competent, confident and comfortable to offer as a service to clients?
What are my skills? How to use these effectively.
Target and types of clients? Thinking outside of the traditional box.
Locations: Where to practice?
Using Skype with clients.
Setting up a website.
The Bottom Line to Your Bottom Line
Financial considerations. What to charge? What can I afford?
Financial planning and budgeting.
Branding or not?
Business structure. Sole trader or company?
Administration, Record keeping, Legal & Data Protection.
Forms, client information sheets.
Storing records - paper and electronic.
Ethics & conduct (GHR, CNHC).
Stationary & printed material.
Marketing, Promotions & Advertising.
How to obtain clients.
Networking (making the right friends).
How to obtain referrals (secret to future growth).
Organising group talks.
TV, radio, press exposure opportunities.
Using social media.
How to use and set up a Facebook ad.
How to use and set up a Google Adwords ad.
CNHC/GHR guides and guidelines.
ICCHP and External Resources Available
Online access resources.
Online support groups.
What to watch out for and avoid, save your money! One mistake like signing up for a special offer deal to put you on a list will cost you more than this master class. How to spot and avoid these scams will save you money.
Much more is presented and provided. All your questions, worries and concerns answered.
Resources and References
Attendees have unlimited 24/7 lifetime access to the course material, which can be accessed through a PC, tablet computer or smartphone via a mobile app. Any future updates/additions to the course are also included at no additional charge. The course is flexible so there are no time limits for completion.
Course Fee: £87.50
ICCHP Programme Director